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Print FAQs
| Q |
How much does your radio ads cost? |
| A |
Our commercials range from $100 to $750.
Cost is determined by many factors: number of announcers,
specialized voice-actors, geographic use, copywriting,
campaign development, position statement creation and
content development.
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| Q |
How quickly can you create an ad? |
| A |
Oftentimes, we can have drafts back the same day. The
turnaround on this may increase with the request for
specialized voices such as children, impersonations and so
forth.
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| Q |
I'm new to radio advertising. Can you offer help with
buying airtime. |
| A |
Yes. We're happy to provide a no-cost consultation on
purchasing airtime. Just call our main line (614)283-5151 opt 1
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| Q |
Do you make Direct Response (DR) ads? |
| A |
DSV Media excels in ads for branding and even PR purposes.
In addition, we understand the world of DR quite well.
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| Q |
My radio station offered to give me free recorded
commercials. Why should I now pay YOU for them? |
| A |
The name of the game in advertising is "separation." Ads
that come through the clutter are ones that have a chance of
succeeding.
The problem with radio-station created ads is that they all
sound alike. That's because one or two DJ's read all of the
ads for everybody. Spend a couple of days listening to your
local station. Observe what the voices sound like for the
local ads and compare them to your big companies advertising
on the same station. You see, "big" companies strive for a
sound that's completely different than the station's DJ.
Why? We bet you know the answer.
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